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Ditemukan 2 dari pencarian Anda melalui kata kunci: author="Robert D. Austin"
cover
Corporate information strategy and management
Komentar Bagikan
F. Warren McFarlanLynda M. ApplegateRobert D. Austin

The 20 cases presented in this book are organized in an introduction, for modules, and a conclusions. The modules are aimed at understanding the impact of IT on industries and markets. It discusses issues of strategic positioning and explains how 21st century IT provides opportunities to alter market/industry structure, power, and relationships. Focus from the external environment to the intern…

Edisi
6th ed.
ISBN/ISSN
007-112292-3
Deskripsi Fisik
xi, 726 hal. : il. ; 23 cm.
Judul Seri
-
No. Panggil
-
cover
Corporate information strategy and management
Komentar Bagikan
F. Warren McFarlanLynda M. ApplegateRobert D. Austin

The 20 cases presented in this book are organized in an introduction, for modules, and a conclusions. The modules are aimed at understanding the impact of IT on industries and markets. It discusses issues of strategic positioning and explains how 21st century IT provides opportunities to alter market/industry structure, power, and relationships. Focus from the external environment to the intern…

Edisi
ed. 6
ISBN/ISSN
007-112292-3
Deskripsi Fisik
xi, 726 hal. : il. ; 23 cm
Judul Seri
-
No. Panggil
-