This sixth edition of entrepreneurship is divided into four major sections. The entrepreneurial perspective introduces the entrepreneur and the entrepreneurial process from both a historical and a research perspective. Creating and starting the venture focuses on all the elements in the entrepreneurial process that are a part of creating a new venture. Financing the new venture focuses on one o…
entrepreneurship takes a detailed look at how to formulate, plan, and implement a new venture. The authors make no assumptions that students have had previous business courses, thereby making the sixth edition as student-friendly as any book in the market.