Features substantive treatment of the principles of crafting and executing strategy, strategy-making, strategy-executing challenges in today’s companies. This book covered the main elements of strategic thinking and strategic analysis in nine manageable.
Interviewing techniques for managers will help you plan and prepare for any interview, conduct the all-important opening and closing of any information gaining session, and use the information you gain to make decisions. You’ll get methods for communicating with different people in a way that makes it easy for them to understand, creating questions, listening, taking notes, and dealing with p…
Buku ini memberikan pengenalan yang komprehensif, berbasis historis, dan reliabel mengenai teori komunikasi massa. Buku ini menelusuri kemunculan dua mazhab utama dalam komunikasi massa, yaitu sosial/behavioral dan kritis/kultural yang mengarahkan pembaca agar lebih mudah memahami penggunaan media oleh khalayak, peran media dalam masyarakat, dan hubungan media dengan budaya. Setiap bab memuat s…
This is a book about psychology, one of the most fascinating of all subjects. We say "about" becasue psychology is a vast area. The American Psychological Association, which began with about 30 members, now has about 30,000. It would perhaps be more accurate to say that the field of psychology encomposasses a vast number of disiplines, each concerned with the nature and causes of behavior. The …
Business communication : principles and applications was written and designed to help current and future employees of all types of organizations improve their ability to communicate more effectively, primarily in writing, but also orally. The portion of this text that focuses on writing is concerned with two important aspects: (1) writing essentials for all types of business documents and (2) a…