2 eks.
It’s a paradox of today’s experience economy: the more contrived the world seems, the more we all demand what’s real. As reality is qualified, altered, and commercialized, consumers respond to what is engaging, personal, memorable, and above all, authentic. But what’s authentic? What authentic means to the postmodern consumers, and how companies can render their offerings as “really r…
This book is an important contribution and major milestone for the supply chain community. Its includes many classic and new case studies, numerous examples as well as in depth analyses of some of technical issues involved in inventory management, network design, and strategic partnering.This book also includes two software packages, the Computerized Beer Game and the Risk Pool Game.
Financial accounting 9e concentrates intentionally on the business of business, how accounting contributes to effective management while emphasizing the most important accounting procedures. Opens with a section that defines business and describes common types of businesses and their strategies, value chains, and stakeholders. It also includes a section on business ethics.
Indeks