2 eks.
Includes indexes
The 20 cases presented in this book are organized in an introduction, for modules, and a conclusions. The modules are aimed at understanding the impact of IT on industries and markets. It discusses issues of strategic positioning and explains how 21st century IT provides opportunities to alter market/industry structure, power, and relationships. Focus from the external environment to the intern…
This sixth edition of entrepreneurship is divided into four major sections. The entrepreneurial perspective introduces the entrepreneur and the entrepreneurial process from both a historical and a research perspective. Creating and starting the venture focuses on all the elements in the entrepreneurial process that are a part of creating a new venture. Financing the new venture focuses on one o…
This book a contest is basic principles shared by all sciences, the law of thermodynamics that govern energy and entropy, the equivalence of electricity and magnetism, and the atomic structure of all matter, and etc.
3 eks
It’s a paradox of today’s experience economy: the more contrived the world seems, the more we all demand what’s real. As reality is qualified, altered, and commercialized, consumers respond to what is engaging, personal, memorable, and above all, authentic. But what’s authentic? What authentic means to the postmodern consumers, and how companies can render their offerings as “really r…
Operations management has been a key element in the improvement in productivity in businesses around the world. This book is about methods to effectively produce and distribute the goods and services sold by a company. This book is organized into four major sections : operations strategy and managing change, process selection and design, supply chain design, and planning and controlling the sup…