Koleksi World Bank
strategic Management and Business policy
Strategic management is that set of managerial decisions and actions determines the long-run performance of a corporation. It includes environmental scanning, strategy formulation, strategy implementation, and evaluation and control. This book contains a strategic management acomplete case analysis methodology. The strategic audit provides a profesional framework for case analysis in terms of external factors. We development three useful techniques: external factor analysis, Internal factor analysis, strategic factor analysis summary.
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